We help companies differentiate their products and services to create a competitive advantage in the marketplace.
Identifying Market Opportunities
Some companies come to us and they know exactly what they want their product or brand to be. Other times, companies want help defining what they should be making and how it should be positioned. In these instances, we help them study customers, analyze markets and find new opportunities to differentiate themselves with relevant products and brand stories.
Our capabilities in design strategy include:
- Market Gap Analysis
- Visual Style Mapping
- Trend Analysis
- Market Research
- Brand Development
- Product Positioning
- Brand Language
- Identifying Market Opportunities
